Bangalore: The students at the Indian Institute of Management, Ahmedabad (IIM-A) are now opting to learn one of the most difficult languages in the world, which is Mandarin.
Further, the 25-session course got divided into two classes this year in order to harbor students for the elective. A student Sunil Chhipa, who enrolled himself for Business Chinese, said "China is the second best option to work for me after India. I took up the elective based on student feedback from previous years. The course has been designed to give us a brief idea on the language, cultural differences, norms and business environment in China," as reported by TNN.
The course that was introduced in 2009 with a class of 45 students has got an overwhelming response and therefore the institute also plans to introduce a course on 'Doing Business with China'.IIM-A communications professor MM Monippally was quoted saying "China is the big elephant and people have realized that they will have to deal with China now. So they want to equip themselves."
IIM-A also brought in a professor from China's Tianjin University of Finance and Economics as visiting faculty. Liyan Zhang said, "China's growth is one of the biggest global trends and the students will come across some aspect of the Chinese culture wherever they travel today. We offer a lot of information on how to do business with China through the elective," as reported by TNN.
The institute usually introduces, continues or drops a course based on the demand for a particular elective and the changing business environment. It gives 50 percent weightage to grasping the language and 50 percent to understanding the cultural differences.